Augmented Reality

i Augmented Reality creates the illusion that virtual objects are in the same place as real and physical objects, by using computer intelligence to overlay the virtual objects in the real world. What Makes Something AR? •It uses a viewscreen (such as your phone’s camera view) •It combines real and virtual objects in a real environment •It is executed interactively and in real-time

Image Tracking World Tracking AR experience is triggered from a 2D Image (Marker), AR is displayed on top of the image AR Experience is triggered from your physical world, AR can be displayed on the oor or walls

i University tours AR can create a portal into your campus. This is a great way to bridge geographic challenges while still o ering an immersive view into your campus. Scan for a tour of Clemson University

i Fundraising requests Appeal to donors, ticket holders and alumni with custom messaging from University leaders. Create a personal connection with interactive AR. Scan to hear a message for Texas Tech ticket holders

Email incsr@lehigh.edu

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