FROM THE NEST | FALL/WINTER 2025 | 7 “Brand licensing is really unlocking the power of those brands throughout some of the clients we’re working with today— a client like Dove soap or Good Humor ice cream—and taking those brands and matching them with another product to really help spike sales.” Stu Seltzer ’87 Seltzer, president of Seltzer Licensing Group, reflects on his Lehigh experience and shares his expertise in brand licensing and working with iconic brands and nonprofits. PODCAST SCAN TO HEAR THE LEHIGH BUSINESS ILLUMINATE PODCAST EPISODE With their recent gift to the College of Health (COH) and University Counseling and Psychological Services (UCPS), Joshua B. Weintraub ’91 and Sharon R. Weintraub and their family have brought a new joint faculty member to campus to advance the Student Mental Health Resilience Initiative. Qingyun Zhang, teaching assistant professor of education and outreach for student mental health and well-being, holds a teaching appointment in the COH and will also serve as a health educator with UCPS to improve mental health outcomes at Lehigh. Through the courses and programs Zhang launches, Lehigh aims to normalize and de-stigmatize mental health challenges, broadening the campus conversation and student attitudes to include emotional well-being as an essential component of health. The goal is to help students understand the mental health challenges facing college-aged students, recognize signs of distress in themselves and others and offer “mental health first aid.” Zhang will design and pilot curricula, support faculty in incorporating well-being in their courses and collaborate with UCPS clinicians to ensure students receive exceptional mental-health support. “Through these programs, students learn to recognize patterns in themselves and others, enabling them to proactively seek help, assist one another and utilize newly acquired tools to enhance their well-being,” said Joshua Weintraub. “By combining classroom education with field experience, students gain firsthand knowledge of self-understanding and self-empowerment, ultimately gaining control over their own health.” Through their innovative gift, the Weintraubs hope Lehigh’s pioneering program will inspire other universities to take similar action and promote the well-being of young adults nationwide. —Lisa Doyle New LUAA Board Members Named Four alumni were recently named Lehigh University Alumni Association (LUAA) board members. Adam Goldstein ’16 M’17, Ralph Jean-Noel ’15, Kate (Schartel) Novak ’04 M.Ed.’05 and Jonathan Stiegler ’98 joined at the start of fiscal year 2025 and will serve a three-year term with the possibility of renewal. The LUAA exists to harness the collective strength of 88,000+ alumni, fostering meaningful connections both among alumni and with Lehigh itself. LUAA board members work with the alumni relations staff as ambassadors to our alumni, parents and friends. Candidates are either self-nominated or recommended by fellow members of the Lehigh community. Board members are selected for their demonstrated commitment to Lehigh through past volunteer service, their enthusiasm for serving as ambassadors for the university and the strength of their connections within the alumni network. APPOINTED SCAN TO NOMINATE A BOARD MEMBER GIFT | ALUMNI ’91 ’25 Bringing Mental Health into Focus Weintraub family’s innovative gift supports Lehigh’s pioneering program promoting the well-being of students. Qingyun Zhang
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